Meet the Team
Siripon T. Norris
Managing Director | Chiang Mai Operations
Siripon Norris is the Managing Director at Cognitive Fitness Coach, where she leads day-to-day operations, partnerships, and the local client experience in Northern Thailand.
Originally from Chiang Rai and raised in a simple, hardworking rice-farming family, Siripon learned early the value of consistency, humility, and doing what needs to be done; traits she now brings into the way the business serves clients and the community.
After living in the United States and Japan, she returned to Thailand to raise her family and help build Cognitive Fitness Coach alongside her husband, the company’s General Manager and Lead Facilitator.
Siripon is passionate about creating a welcoming, well-run environment where people can show up, practice, and make steady progress; without pressure, hype, or confusion.
Christopher R. Norris, MSW
General Manager | Lead Facilitator
Christopher R. Norris is the General Manager and Lead Facilitator of Cognitive Fitness Coach, where he helps individuals and teams strengthen focus, emotional regulation, and resilience through coaching, breathwork, and meditation.
Chris is a U.S. Navy veteran with years of experience supporting high-stress environments and high-performing people. After leaving military service, he committed to rebuilding from the inside out; developing the practical tools and daily systems that now shape the Cognitive Fitness method: calm the body, clear the mind, and live with intention. He holds an Master of Social Work degree and continues to expand his teaching through formal meditation training and ongoing education in performance psychology, behavior change, and nervous system regulation.
Today, Chris works with clients who want less overwhelm and more stability; professionals, expats, athletes, and teams navigating pressure, transition, and modern distraction. His style is direct, grounded, and action-oriented: simple protocols, clear structure, and consistent practice that holds up outside the session.
Based in Chiang Mai, Thailand, Chris delivers 1:1 coaching, group sessions, and corporate trainings that are designed to help people build a stronger baseline and a more intentional life.